Israeli startup nets prestigious Google status

Israel-based firm Adnimation granted Google Certified Publishing Partner status, enjoyed by just 57 companies around the globe.

By World Israel News Staff

An Israeli ad tech company has been selected for a prestigious enhanced Google status shared by just 57 other companies around the world.

Adnimation, a Modi’in- based firm that works with publishers to monetize their content with innovative advertising, announced on Wednesday that it has received internet search engine giant Google’s official stamp of approval, being recognized as a Google Certified Publishing Partner (GCPP).

Adnimation is the third Israeli company to be recognized as a GCPP.

In receiving this exclusive status, Adnimation has been recognized by Google for its effective and trusted monetization solution for publishers, consistent growth, and the utilization of advanced technology.

Google uses the GCPP badge as a symbol of trust for online publishers, indicating that the company they are working with has been approved by Google and has a track record of success in maximizing ad revenue for publishers.

“Being recognized as a GCPP is a testament to Adnimation’s expertise and commitment to delivering leading ad management services to publishers,” said Maor Davidovich, Co-Founder and CEO of Adnimation. “This is a significant milestone that recognizes years of hard work and achievements, and we look forward to utilizing this new status to further support the success of our publishers.”

Read  Is successful hi-tech company divesting from Israel to cover up financial problems?

As a GCPP, Adnimation can now offer added benefits to its publishing partners, such as early access to Google products.

Tomer Treves, Co-Founder and President of Adnimation, said: “Since Adnimation’s founding in 2013, our goal has been to represent publishers in an industry largely focused on advertisers. Our admission into the GCPP program is a vote of confidence in our work, which was only made possible thanks to our amazing partnering publishers.”

Adnimation currently works with hundreds of publishers, providing services to companies in six continents and managing billions of ad impressions per month.

In May 2022, Adnimation became the first company in the world to launch Google’s CTV monetization product, enabling Adnimation to use its advanced technology to offer Google ads to CTV and OTT publishers.